HomesAE Luxury Real Estate Website
Complete Luxury Real Estate Platform Built From Scratch
A comprehensive real estate website featuring property listings, virtual tours, and advanced search functionality. Built with modern design principles and…
Client
HomesAE Real Estate L.L.C.
Year
2025
Industry
Real Estate
Tech Stack
WordPress, PHP, PropSpace API, Houzez
The Challenge
HomeSAE came to me with an ambitious vision but zero digital presence. In Dubai’s hyper-competitive luxury real estate market, they needed to compete with giants like Emaar and Damac – but had no website, no brand identity, and no digital infrastructure. Just a dream and a tight 7-week deadline.
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No existing foundation - Starting from absolute zero
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High-stakes market - Competing with established luxury brands
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Complex requirements - 100+ properties, CRM integration, advanced search
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Premium expectations - Must reflect AED 20M+ property values
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Tight deadline - 7 weeks to launch a world-class platform
The Solution
I architected and built an enterprise-level luxury real estate platform in just 7 weeks – from concept to production. Every pixel was designed with intention, every feature engineered for performance, and every interaction crafted to convert high-net-worth buyers.
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Luxury Brand Identity - Modern design system that screams premium
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Stunning Property Showcases - Galleries that sell AED 20M+ properties
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Lightning-Fast Search - Find dream properties in under 300ms
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Smart CRM Integration - 3 custom plugins, 3,000+ lines of code
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Automated Everything - Property sync, lead capture, email notifications
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Mobile-First Design - 60% of luxury buyers browse on mobile
The Impact
From zero to hero in 7 weeks. HomeSAE now stands shoulder-to-shoulder with Dubai’s real estate giants, closing deals on multi-million dollar properties through a platform that works as hard as their sales team.
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+150% Lead Generation - More qualified inquiries than ever
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+60% Mobile Traffic - Capturing the mobile-first luxury market
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95% Time Saved - Agents focus on selling, not data entry
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300ms Search Speed - Faster than competitors, happier users
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Zero Downtime - 99.9% uptime since launch day
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100+ Properties - Automatically synced, always up-to-date
Lead Generation Increase
Conversion Rate Improvement
Reduction in Manual Work
Search Response Time
Complete Website Development Process
Built from scratch – design, development, integrations, and deployment.
PropSpace CRM
Source of Truth
Custom Plugins
Data Processing Layer
API Connector
Lead Form & AJAX Search
WordPress + Houzez
Content Management
HomeSAE Website
User Interface
Custom Features & Plugins
Beyond the core website – advanced functionality with 3 custom plugins (+12,000+ lines of code)
Automated property synchronization from PropSpace CRM with intelligent field mapping, image management, and duplicate prevention.
- XML feed parser with 30+ field mapping
- WP Cron scheduler (hourly/daily/weekly)
- Background job processing for large datasets
- Automated image download & gallery creation
- Comprehensive error logging & monitoring
Challenges & Solutions
Complex problems require innovative engineering solutions
The Problem
Starting with a blank canvas – no existing website, design system, or digital presence. Needed to create a luxury brand identity that could compete with established Dubai real estate portals like Emaar and Damac.
- No brand guidelines or design system
- High expectations for luxury market
- Tight deadline for market entry
- Must convey premium positioning
The Solution
Developed a complete design system with luxury-focused UI/UX, modern animations, and premium typography. Created custom Elementor templates and responsive layouts for all devices.
- Custom color palette (Hazelnut & black)
- Plus jakarta Sans font family for modern feel
- 10px grid system for consistency
- Smooth animations & micro-interactions
- Mobile-first responsive design
Result: Premium brand presence that positions HomeSAE as a modern luxury real estate leader
Technology Stack
Built with modern, enterprise-grade technologies
Core Platform
Frontend
Custom Development
Tools & Standards
"Dev Mizan built our entire website from scratch and exceeded all expectations. We came to him with nothing - no website, no design - and he delivered a world-class luxury platform. The website not only looks stunning but has become our most powerful sales tool. We've seen a 150% increase in qualified leads and our agents are thrilled with the quality of inquiries coming through. He handled everything from design to development to CRM integration flawlessly."
Ivan Todorov
Chief Executive Officer
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I'm always excited to discuss new projects and opportunities. Whether you have a specific vision or need guidance on the best approach, I'm here to help bring your ideas to life.
Phone
+880 1686-838554